fiive minutes What to Buy from the Simone Rocha x H&M Collection
Just a wee bit excited about the imminent arrival of the Simone Rocha X H&M collection over here. We're setting all the alarms and clearing all diary space for March 11th when this incredible array of gossamer dresses and sleeve porn drops online. We're actually feeling a bit sick. We want it all! BUT we know the secret is to have a game plan and make a swift beeline for a few specific pieces and then go back in for t-shirts and socks later. Here are the big ticket items we'll be plumping for and why...
Just Stunning. This is classic Simone Rocha and if you told us we were shopping at Netaporter we would absolutely believe you. We love the damask fabric, concealed pockets and full volume skirt.
These bold plaid trousers will look amazing with a fine knit or a chunky knit and boots. After a year wearing tracksuits and pyjamas we are in the mood for something eye-catching, structured and playful. Imagine shaking those hip ruffles as you cross the office…
The most darling dress. Perfect for weddings, parties and swooning about in. All of which we intend to do a lot of. This one feels really timeless so it’s a brilliant investment.
THE COAT. We can’t take our eyes of this pink tweed, bracelet sleeve number, which is sure to be one of the most sought after items in the collection. From the peter pan collar to the covered buttons, every single detail just sings quality and elevated design.
Coat, £149.99
Hand us the rose tinted glasses please! We really need them. For anyone who wants to celebrate Summer and sunshine and smiling in style, these are the perfect buy.
This gossamer beauty makes us feel all fluttery and gooey. It comes in black too if you’re more of a sultry evening type and we are in love with the sheer ruffles and pearl embellishment.
Another stunning dress with a strong vibe. We love the contrast of red roses on black and the full puffed sleeves trimmed with ruffles. We’re thinking heirloom piece.
Okay, we’re not exactly sure what this is but because it looks like make-up we thought we should include it. Saying that, it could be a stamp moistener… No, we’re pretty sure it’s a lip and cheek tint in a handy sponge dispenser. We’ll update you.
Think ahead to Winter (and let’s face it some of Summer) and you will see that this is a super toasty, wise investment. You’ll be secretly crowing over lesser jumpers with your Aran knit balloon sleeves and pearl embellished neckline.
A full blown, pouffy midi skirt that is super versatile and can be dressed down with a t-shirt and flats or up, up, up with a blouse, heels and clutch.
Who is Simone Rocha?
Simone Rocha is a fashion designer born in Dublin and based in London. In 2010, she made her debut at London Fashion Week — over the past decade she has stolen the hearts of the fashion world. A running theme through all of Rocha’s collection is an exploration of the many facets of womanhood. Rocha believes that clothing should be beautiful, layered and adorned whilst also allowing the wearer to move comfortably through the world. When creating the collection for H&M, Rocha spent time reflecting on her brand’s archive, combing her past collections and carefully reworking beloved pieces into designs that feel both of our time and timeless. The release of this collection coincides with the 10th anniversary of her label and is the perfect way to mark a decade of excellence and creativity. As well as catering for men and women the Simone Rocha X H&M collection includes a children’s range, which must have been an ode to her daughter Valentine.
The Simone Rocha X H&M collection launches on March 11th at hm.com